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Relationship marketing   Publications about 'Relationship marketing' in EconBiz

Beziehungsmarketing   (german)

used for: Customer relationship management, Customer relationship, Customer orientation, Customer experience management, CRM (Customer Relationship Management)

also used for: Customer engagement

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STW Thesaurus for Economics (v 9.16, 2023-11-20)  ▪  Suggestions and comments to the thesaurus team  ▪ 
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