HR marketing  

Personalmarketing   (german)

used for: Internal marketing, Human resources marketing, Employer branding, Employer attractiveness

Broader Terms

• Human Resource Management    

Related Terms

• Corporate reputation    
• Employee retention    
• Human resource development    
• Internal branding    
• Marketing    
• Recruitment    

Subject Categories

• B.04.02.01 Recruitment  

Links to other Thesauri and Vocabularies

Persistent Identifier (for bookmarking and linking)

• http://zbw.eu/stw/descriptor/19007-5