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The influence of publicity and sales promotion on marketing performance in Nigeria

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Sum total of downloads: 26

Journal: 
Athens journal of business & economics
e-ISSN: 
2241-794X
Document Type: 
Article
Year of Publication: 
2022
Open Content License: 
cc-by-nc Logo
Persistent Identifier of the first edition: 
Language: 
English (eng)
Citation: 
Ogunmuyiwa, Michael Segun (2022). The influence of publicity and sales promotion on marketing performance in Nigeria. In: Athens journal of business & economics 8 (1), S. 65 - 78.
https://www.athensjournals.gr/business/2022-8-1-4-Ogunmuyiwa.pdf.
doi:10.30958/ajbe.8-1-4.

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distribution of downloads over the selected time period:

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downloads by country:

pos. country total perc.
1 image of flag of Nigeria Nigeria 8 30.77%
2 image of flag of Philippines Philippines 3 11.54%
3 image of flag of United States United States 3 11.54%
4 image of flag of Ethiopia Ethiopia 2 7.69%
5 image of flag of Malaysia Malaysia 2 7.69%
6 image of flag of Iran Iran 1 3.85%
7 image of flag of Kenya Kenya 1 3.85%
8 image of flag of Netherlands Netherlands 1 3.85%
9 image of flag of Nepal Nepal 1 3.85%
10 image of flag of Oman Oman 1 3.85%
    other countries 3 11.54%

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