Loyalty program  

Kundenbindungsprogramm   (german)

used for: Retailer coupons, Loyalty card, Couponing

Narrower Terms

• Rebate  

Broader Terms

• Customer retention  

Related Terms

• Credit card  
• Repayment  
• Subscription  

Subject Categories

• B.07.03 Pricing strategy  

Links to other Thesauri and Vocabularies

=	Kundenkarte   (from GND)
~	Bonus   (from GND)
~	Coupon   (from GND)
=	loyalty program   (from Wikidata)
>	Q1137580   (from Wikidata)
>	reward program   (from Wikidata)
=	Loyalty program   (from DBpedia)

Persistent Identifier (for bookmarking and linking)

• http://zbw.eu/stw/descriptor/24706-5