HR marketing  

Personalmarketing   (german)

used for: Internal marketing, Human resources marketing, Employer branding, Employer attractiveness

Broader Terms

• Human Resource Management  

Related Terms

• Corporate reputation  
• Employee retention  
• Human resource development  
• Internal branding  
• Marketing  
• Recruitment  

Subject Categories

• B.04.02.01 Recruitment  

Links to other Thesauri and Vocabularies

=	Personalmarketing   (from GND)
~	Personalimage   (from GND)
~	Personalwerbung   (from GND)
~	Internes Marketing   (from GND)
=	personnel marketing   (from Wikidata)
>	internal marketing   (from Wikidata)
>	employer branding   (from Wikidata)

Persistent Identifier (for bookmarking and linking)

• http://zbw.eu/stw/descriptor/19007-5