Sales promotion  

Verkaufsförderung   (german)

used for: Merchandising, Consumer promotion

Narrower Terms

• Special offers  
• Trade fair participation  

Broader Terms

• Marketing management  

Related Terms

• Advertising  
• Commission payments  
• Low-cost strategy  
• Sales behaviour  
• Selling  

Subject Categories

• B.07.04 Marketing communications  

Links to other Thesauri and Vocabularies

=	Sales-promotion   (from GND)
>	Merchandising   (from GND)
=	sales promotion   (from Wikidata)
≅	12818-3   (from Wikidata)
>	merchandising   (from Wikidata)
=	Sales promotion   (from DBpedia)
=	sales promotion   (from EuroVoc)
=	merchandising   (from EuroVoc)
>	merchandising   (from TheSoz)
=	sales promotion   (from AGROVOC)

Persistent Identifier (for bookmarking and linking)

• http://zbw.eu/stw/descriptor/12818-3