Brand image
Markenimage (german)
used for: Product image, Brand personality
Broader Terms
Related Terms
Subject Categories
Links to other Thesauri and Vocabularies
| = | Markenimage (from GND) |
| > | Imagetransfer (from GND) |
| ~ | Produktimage (from GND) |
Persistent Identifier (for bookmarking and linking)
STW Thesaurus for Economics
(v 9.02,
2016-06-30)
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The STW Thesaurus for Economics is licensed under an Open Database License (ODbL) 1.0. Permissions beyond the scope of this license are available at ZBW.