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Neuromarketing as a mechanism of communication with the consumer : the case for small business

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Sum total of downloads: 114

Journal: 
Marketing i menedžment innovacij
e-ISSN: 
2227-6718
Document Type: 
Article
Year of Publication: 
2024
Open Content License: 
cc-by Logo
Persistent Identifier of the first edition: 
Language: 
English (eng)
Citation: 
Chygryn, Olena/Shevchenko, Kateryna et. al. (2024). Neuromarketing as a mechanism of communication with the consumer : the case for small business. In: Marketing i menedžment innovacij 15 (2), S. 26 - 38.
https://mmi.sumdu.edu.ua/wp-content/uploads/2024/06/03_A810-2024_Chygryn-et-al.pdf.
doi:10.21272/mmi.2024.2-03.
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downloads by country:

pos. country total perc.
1 image of flag of India India 19 16.67%
2 image of flag of United States United States 9 7.89%
3 image of flag of Turkey Turkey 7 6.14%
4 image of flag of Indonesia Indonesia 6 5.26%
5 image of flag of Italy Italy 6 5.26%
6 image of flag of Thailand Thailand 6 5.26%
7 image of flag of Spain Spain 5 4.39%
8 image of flag of Iraq Iraq 5 4.39%
9 image of flag of France France 4 3.51%
10 image of flag of Mexico Mexico 3 2.63%
    other countries 44 38.60%

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