Produktimage (german)
used for: Brand asset, Brand equity, Brand image, Brand reputation
Broader Terms
Related Terms
Subject Categories
Links to other Thesauri and Vocabularies
= | Produktimage (from SWD) |
> | Markenwert (from SWD) |
> | Markenimage (from SWD) |
> | Unique Selling Proposition (from SWD) |
> | Produktpositionierung (from SWD) |
> | Imagetransfer (from SWD) |
Persistent Identifier (for bookmarking and linking)
STW Thesaurus for Economics
(v 8.08,
2011-06-30)
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