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ZBW - Digitales Archiv
Expert journal of marketing
Expert journal of marketing
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Expert journal of marketing
Expert journal of marketing
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Results 1-10 of 14.
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Year of Publication
Title
Person(s)
2019
The impact of supermarkets' mobile application on Saudi customer's behavior during the buying decision process
Alhudaithy, Abdullatif I. R.
2019
The digital sales transformation featured by precise retail marketing strategy
Zhu, Guoan
;
Gao, Xue
2019
Policies and proposals of primary importance for a sustainable tourism development and a competitive Greek tourist product
Tzioras, Nikolaos
2019
Inbound marketing vs. outbound marketing : independent or complementary strategies
Dakouan, Chouaib
;
Benabdelouahed, Redouane
;
Anabir, Hajar
2019
Perceptions of entrepreneurs and innovators regarding radical innovation : fundamentals, requirements, and method
Wallace, Dylan
;
Barnard, Brian
2019
Microgreens - an alternative of horticultural production and market
Yanes-Molina, Ana Paola
;
Jaime-Meuly, Rosalina
;
Andrade-Bustamante, Gabriela
;
Lucero-Flores, Tania Irasema
;
Martínez-Ruíz, Francisco Eleazar
2019
Social media marketing efforts of luxury brands on Instagram
Vinerean, Simona
;
Opreana, Alin
2019
Airlines customer segmentation in the hyper-competition era
Avram, Bogdan
2019
Effectiveness of mobile marketing on the customer's experience in Kingdom of Saudi Arabia : a social media perspective
Khalufi, Nasser
;
Khairul Anuar Mohammad Shah
;
Qaisar Iqbal
2019
The adoption of residents of the city brand : a case study of Casablanca City
Belkadi, Ezzohra
Person
3
Chan, Syafruddin
1
Alhudaithy, Abdullatif I. R.
1
Anabir, Hajar
1
Andrade-Bustamante, Gabriela
1
Aprilia, Cut
1
Avram, Bogdan
1
Barnard, Brian
1
Belkadi, Ezzohra
1
Benabdelouahed, Redouane
1
Dakouan, Chouaib
.
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