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Concept information

B Business economics > B.07 Marketing > International marketing
B Business economics > B.01 Management and business organization > B.01.07 Global management > International marketing
B Business economics > B.07 Marketing > Marketing > International marketing

Preferred term

International marketing  

Type

  • Descriptor

Broader concept

Related concepts

Entry terms

  • Global marketing
  • International advertising

In other languages

  • Internationales Marketing

    German

  • Exportmarketing
  • Globales Marketing
  • Globalmarketing
  • Internationale Werbung
  • Internationaler Absatz
  • Internationaler Vertrieb
  • Multinationales Marketing

URI

http://zbw.eu/stw/descriptor/10876-6

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