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Concept information

Preferred term

Nonprofit marketing  

Type

  • Descriptor

Entry terms

  • Non-profit marketing
  • Public sector marketing

In other languages

  • German

  • Marketing für öffentliche Institutionen
  • Öffentliches Marketing
  • Sozialmarketing
  • Sozio-Marketing
  • Verwaltungsmarketing

URI

http://zbw.eu/stw/descriptor/18835-1

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