Angaben zum Begriff
B Business economics
B.09 Business information systems
B.09.03 Corporate information systems
Online retailing
...
V.04 Business cycles and growth, economic structure
V.04.04 Technological change and innovation
E-commerce
Online retailing
...
B.09 Business information systems
B.09.03 Corporate information systems
E-commerce
Online retailing
Bevorzugte Bezeichnung
Social commerce
Typ
-
Descriptor
Oberbegriff
Synonyme
- Social selling
- Social shopping
Anwendungshinweise
- Stands for a form of electronic commerce in which the active participation of customers and the personal relationship and communication between customers are at the forefront.
In anderen Sprachen
-
Deutsch
-
Social Selling
URI
http://zbw.eu/stw/descriptor/30514-0
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