@prefix skos: . @prefix rdfs: . @prefix zbwext: . @prefix dc: . @prefix owl: . @prefix void: . skos:prefLabel "Physical distribution"@en, "Vertrieb"@de ; rdfs:label "Vertriebsmanagement"@de, "Distribution management"@en, "Distribution logistics"@en, "Vertrieb"@de, "Distributionslogistik"@de, "Physical distribution"@en, "Marketing logistics"@en, "Vertriebssteuerung"@de ; a skos:Concept, zbwext:Descriptor ; skos:broader . skos:prefLabel "Marketingkooperation"@de, "Marketing cooperation"@en ; a zbwext:Descriptor, skos:Concept ; rdfs:label "Marketingkooperation"@de, "Gemeinschaftsmarketing"@de, "Co-branding"@en, "Affiliate marketing"@en, "Vertriebsnetzwerk"@de, "Kooperatives Marketing"@de, "Vertikales Marketing"@de, "Markenpool"@de, "Markenkooperation"@de, "Cobranding"@en, "Marketing cooperation"@en ; skos:broader . rdfs:label "Vertragshändlersystem"@de, "Selektiver Vertrieb"@de, "Ausschließlichkeitsvertrieb"@de, "Exclusive dealing"@en, "Alleinvertrieb"@de, "Vertriebsbindung"@de, "Exclusive contracts"@en ; a zbwext:Descriptor, skos:Concept ; skos:prefLabel "Exclusive dealing"@en, "Vertriebsbindung"@de ; skos:broader . rdfs:label "M39 - Marketing and Advertising: Other"@en, "M39 - Marketing und Werbung: Sonstiges"@de, "Marketing and Advertising: Other"@en, "Marketing und Werbung: Sonstiges"@de ; skos:prefLabel "M39 - Marketing and Advertising: Other"@en, "M39 - Marketing und Werbung: Sonstiges"@de ; skos:narrowMatch . a skos:Concept, zbwext:Descriptor ; skos:prefLabel "Subscription"@en, "Abonnement"@de ; rdfs:label "Abonnement"@de, "Abonnementmodell"@de, "Test subscription"@en, "Probeabo"@de, "Probeabonnement"@de, "Subscription"@en, "Subscription model"@en ; skos:broader . skos:narrower rdfs:subPropertyOf skos:narrowerTransitive ; skos:definition "Relates a concept to a concept that is more specific in meaning."@en ; rdfs:comment "Narrower concepts are typically rendered as children in a concept hierarchy (tree)."@en ; rdfs:label "has narrower"@en . rdfs:label "Network marketing"@en, "Factory outlet center"@en, "Factory outlet"@en, "Direktvertrieb"@de, "Direktabsatz"@de, "Fabrikverkauf"@de, "Direct selling"@en, "Direktverkauf"@de, "Multi-level marketing"@en ; skos:prefLabel "Direct selling"@en, "Direktvertrieb"@de ; a skos:Concept, zbwext:Descriptor ; skos:broader . a skos:Concept, zbwext:Descriptor ; rdfs:label "Trade intermediation"@en, "Sales representatives"@en, "Sales agents"@en, "Handelsvermittlung"@de, "Außenhandelsvertretung"@de, "Handelsmakler"@de, "Handelsvertreterrecht"@de, "Exportagentur"@de, "Handelsvertreter"@de, "Handelsvertretung"@de, "Kommissionsgeschäft"@de, "International trade intermediation"@en ; skos:prefLabel "Handelsvertretung"@de, "Trade intermediation"@en ; skos:broader . rdfs:label "Verkäuferinnen"@de, "Verkaufsleiterinnen"@de, "Sales personnel"@en, "Verkäufer"@de, "Verkaufsleiter"@de, "Salespersons"@en, "Vertriebsmitarbeiter"@de, "Verkaufsberufe"@de, "Vertriebsmitarbeiterinnen"@de, "Salespeople"@en, "Verkaufspersonal"@de, "Salesforce"@en ; skos:prefLabel "Salespeople"@en, "Verkaufspersonal"@de ; a skos:Concept, zbwext:Descriptor ; skos:broader . a skos:Concept, zbwext:Thsys ; rdfs:label "Distribution"@de, "Distribution"@en, "B.07.05 Distribution"@de, "B.07.05 Distribution"@en ; skos:narrower , , , , , , , , , , , , , , , , , , , , , , , ; skos:broader ; skos:prefLabel "B.07.05 Distribution"@de, "B.07.05 Distribution"@en ; skos:inScheme ; dc:isPartOf ; skos:notation "B.07.05" ; skos:broadMatch . skos:prefLabel "B.07 Marketing"@de, "B.07 Marketing"@en ; rdfs:label "B.07 Marketing"@de, "B.07 Marketing"@en, "Marketing"@de, "Marketing"@en ; a zbwext:Thsys, skos:Concept ; skos:narrower ; skos:notation "B.07" . rdfs:label "SMS advertising"@en, "Mobile marketing"@en, "Mobiles Marketing"@de, "Podcast advertising"@en, "Mobile Marketing"@de ; a skos:Concept, zbwext:Descriptor ; skos:prefLabel "Mobile marketing"@en, "Mobile Marketing"@de ; skos:broader . rdfs:label "Field sales force"@en, "Außendienst"@de, "Verkaufsaußendienst"@de ; skos:prefLabel "Field sales force"@en, "Außendienst"@de ; a zbwext:Descriptor, skos:Concept ; skos:broader . rdfs:label "Distributionskosten"@de, "Distribution costs"@en, "Absatzkosten"@de, "Vertriebskosten"@de, "Marketing costs"@en ; skos:prefLabel "Vertriebskosten"@de, "Distribution costs"@en ; a zbwext:Descriptor, skos:Concept ; skos:broader . rdfs:label "Stationärer Handel"@de, "Stationary trade"@en, "Stationary retail trade"@en ; skos:prefLabel "Stationärer Handel"@de, "Stationary trade"@en ; a zbwext:Descriptor, skos:Concept ; skos:broader . a zbwext:Descriptor, skos:Concept ; rdfs:label "Mail order business"@en, "Distance selling"@en, "TV shopping"@en, "Versandhandel"@de, "Versandhaus"@de, "Mail order"@en, "Teleshopping"@en, "Großversand"@de, "Distanzhandel"@de, "TV home shopping"@en, "Catalog shopping"@en ; skos:prefLabel "Distanzhandel"@de, "Distance selling"@en ; skos:broader . skos:broader rdfs:subPropertyOf skos:broaderTransitive ; skos:definition "Relates a concept to a concept that is more general in meaning."@en ; rdfs:comment "Broader concepts are typically rendered as parents in a concept hierarchy (tree)."@en ; rdfs:label "has broader"@en . rdfs:label "Sales"@en, "Absatz"@de, "Umsatz"@de ; skos:prefLabel "Sales"@en, "Absatz"@de ; a zbwext:Descriptor, skos:Concept ; skos:broader . rdfs:label "Self-service"@en, "Selbstbedienung"@de ; skos:prefLabel "Self-service"@en, "Selbstbedienung"@de ; a zbwext:Descriptor, skos:Concept ; skos:broader . skos:notation skos:definition "A notation, also known as classification code, is a string of characters such as \"T58.5\" or \"303.4833\" used to uniquely identify a concept within the scope of a given concept scheme."@en ; rdfs:label "notation"@en . zbwext:Thsys rdfs:label "Thsys"@en ; a owl:Class . skos:prefLabel rdfs:subPropertyOf rdfs:label ; skos:definition "The preferred lexical label for a resource, in a given language."@en ; rdfs:comment """skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties."""@en, "The range of skos:prefLabel is the class of RDF plain literals."@en, "A resource has no more than one value of skos:prefLabel per language tag."@en ; rdfs:label "preferred label"@en . rdfs:label "Reseller"@en, "Wiederverkauf"@de, "Resale"@en, "Reselling"@en ; skos:prefLabel "Wiederverkauf"@de, "Resale"@en ; a zbwext:Descriptor, skos:Concept ; skos:broader . rdfs:label "E-tailer"@en, "Online-Handel"@de, "Online-Shopping"@de, "Elektronischer Handel"@de, "Internet shopping"@en, "Elektronischer Markt"@de, "Internet-Vertrieb"@de, "Online-Shop"@de, "Internet-Handel"@de, "Onlinehandel"@de, "Electronic market"@en, "Elektronischer Marktplatz"@de, "Online shopping"@en, "Online retailing"@en, "Electronic retailing"@en ; skos:broader ; a zbwext:Descriptor, skos:Concept ; skos:prefLabel "Online-Handel"@de, "Online retailing"@en . a zbwext:Descriptor, skos:Concept ; rdfs:label "Social commerce"@en, "Social Commerce"@de, "Social Selling"@de, "Social shopping"@en, "Social selling"@en ; skos:prefLabel "Social Commerce"@de, "Social commerce"@en ; skos:broader . skos:broadMatch rdfs:subPropertyOf skos:mappingRelation, skos:broader ; skos:definition "skos:broadMatch is used to state a hierarchical mapping link between two conceptual resources in different concept schemes."@en ; rdfs:label "has broader match"@en . rdfs:label "Multi-channel marketing"@en, "Mehrkanalsystem"@de, "Cross-channel marketing"@en, "Omnichannel"@en, "Multikanalvertrieb"@de, "Omni-Channel"@de, "Multichannel strategy"@en ; skos:broader ; skos:prefLabel "Multikanalvertrieb"@de, "Multichannel strategy"@en ; a zbwext:Descriptor, skos:Concept . rdfs:label "Callcenter"@de, "Call centre"@en, "Call center"@en ; skos:prefLabel "Callcenter"@de, "Call centre"@en ; a zbwext:Descriptor, skos:Concept ; skos:broader . rdfs:label "Verkauf"@de, "Selling"@en, "Sales management"@en ; skos:prefLabel "Verkauf"@de, "Selling"@en ; a zbwext:Descriptor, skos:Concept ; skos:broader . rdfs:label "Trade show"@en, "Messe"@de, "Messewesen"@de, "Trade fair"@en, "Ausstellungswesen"@de, "Fachmesse"@de, "Verkaufsausstellung"@de ; a skos:Concept, zbwext:Descriptor ; skos:broader ; skos:prefLabel "Trade fair"@en, "Messe"@de . rdfs:label "Marketing channel"@en, "Distributionsweg"@de, "Absatzweg"@de, "Absatzkanal"@de, "Vertriebsweg"@de, "Distributionskanal"@de, "Vertriebskanal"@de, "Distribution channel"@en, "Vertriebsform"@de ; skos:broader ; skos:prefLabel "Distribution channel"@en, "Vertriebsweg"@de ; a skos:Concept, zbwext:Descriptor . skos:inScheme skos:definition "Relates a resource (for example a concept) to a concept scheme in which it is included."@en ; rdfs:label "is in scheme"@en . rdfs:label "Standard-Thesaurus Wirtschaft"@de, "STW Thesaurus for Economics"@en ; skos:prefLabel "Standard-Thesaurus Wirtschaft"@de, "STW Thesaurus for Economics"@en ; a void:Dataset, skos:ConceptScheme . skos:prefLabel "Vertriebs-Informationssystem"@de, "Sales information system"@en ; a zbwext:Descriptor, skos:Concept ; rdfs:label "Sales force automation system"@en, "CAS (Computer-aided selling)"@de, "Sales information system"@en, "Computer-aided selling"@en, "SFA system"@en, "CRM-System"@de, "Vertriebs-Informationssystem"@de, "VIS (Vertriebsinformationssystem)"@de, "SFAS (Sales force automation system)"@en ; skos:broader . skos:Concept rdfs:label "Concept"@en ; a owl:Class . rdfs:label "Franchise-Vertrag"@de, "Franchising"@en, "Franchising"@de, "Franchisesystem"@de, "Franchise contract"@en ; skos:broader ; a skos:Concept, zbwext:Descriptor ; skos:prefLabel "Franchising"@de, "Franchising"@en .