@prefix rdfs: <http://www.w3.org/2000/01/rdf-schema#> .
@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix wd: <http://www.wikidata.org/entity/> .
@prefix zbwext: <http://zbw.eu/namespaces/zbw-extensions/> .
@prefix gnd: <https://d-nb.info/gnd/> .
@prefix dc: <http://purl.org/dc/terms/> .
@prefix ns0: <http://purl.org/ontology/gbv/> .
@prefix owl: <http://www.w3.org/2002/07/owl#> .
@prefix void: <http://rdfs.org/ns/void#> .

<http://dbpedia.org/resource/Brand_equity>
  rdfs:label "Markenwert"@de, "Brand equity"@en ;
  skos:prefLabel "Markenwert"@de, "Brand equity"@en ;
  skos:exactMatch <http://zbw.eu/stw/descriptor/29803-3> .

wd:Q513100
  rdfs:label "brand equity"@en, "Brand Value"@de, "Brand Equity"@de, "Markenwert"@de ;
  skos:prefLabel "brand equity"@en, "Markenwert"@de ;
  skos:exactMatch <http://zbw.eu/stw/descriptor/29803-3> .

wd:Q4956591
  rdfs:label "Brand valuation"@en, "Markenbewertung"@de ;
  skos:prefLabel "Brand valuation"@en, "Markenbewertung"@de ;
  skos:broadMatch <http://zbw.eu/stw/descriptor/29803-3> .

skos:narrowMatch
  rdfs:subPropertyOf skos:narrower, skos:mappingRelation ;
  skos:definition "skos:narrowMatch is used to state a hierarchical mapping link between two conceptual resources in different concept schemes."@en ;
  rdfs:label "has narrower match"@en .

<http://zbw.eu/stw/descriptor/12376-2>
  rdfs:label "Intellectual assets"@en, "Immaterielles Anlagevermögen"@de, "Wissensbilanz"@de, "Immaterielle Werte"@de, "Intangible assets"@en, "Intangible capital"@en, "Immaterielle Vermögenswerte"@de, "Intellektuelles Kapital"@de, "Intangible resources"@en, "Intellectual capital"@en ;
  skos:narrower <http://zbw.eu/stw/descriptor/29803-3> ;
  skos:prefLabel "Intangible assets"@en, "Immaterielle Werte"@de ;
  a skos:Concept, zbwext:Descriptor .

skos:broader
  rdfs:subPropertyOf skos:broaderTransitive ;
  skos:definition "Relates a concept to a concept that is more general in meaning."@en ;
  rdfs:comment "Broader concepts are typically rendered as parents in a concept hierarchy (tree)."@en ;
  rdfs:label "has broader"@en .

skos:altLabel
  rdfs:subPropertyOf rdfs:label ;
  skos:definition "An alternative lexical label for a resource."@en ;
  rdfs:comment "skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties."@en, "The range of skos:altLabel is the class of RDF plain literals."@en ;
  rdfs:label "alternative label"@en .

skos:prefLabel
  rdfs:subPropertyOf rdfs:label ;
  skos:definition "The preferred lexical label for a resource, in a given language."@en ;
  rdfs:comment """skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise
      disjoint properties."""@en, "The range of skos:prefLabel is the class of RDF plain literals."@en, "A resource has no more than one value of skos:prefLabel per language tag."@en ;
  rdfs:label "preferred label"@en .

gnd:4346474-9
  rdfs:label "Brand equity"@de, "Markenartikel / Bewertung"@de, "Markenwert"@de ;
  skos:prefLabel "Markenwert"@de ;
  skos:exactMatch <http://zbw.eu/stw/descriptor/29803-3> .

skos:exactMatch
  rdfs:subPropertyOf skos:closeMatch ;
  skos:definition "skos:exactMatch is used to link two concepts, indicating a high degree of confidence that the concepts can be used interchangeably across a wide range of information retrieval applications. skos:exactMatch is a transitive property, and is a sub-property of skos:closeMatch."@en ;
  rdfs:comment "skos:exactMatch is disjoint with each of the properties skos:broadMatch and skos:relatedMatch."@en ;
  rdfs:label "has exact match"@en .

<http://zbw.eu/stw/descriptor/12800-1>
  rdfs:label "Markenprodukt"@de, "Markenartikel"@de, "Markenware"@de, "Name-brand product"@en, "Brand-name product"@en, "Herstellermarke"@de, "Brand"@en ;
  a zbwext:Descriptor, skos:Concept ;
  skos:related <http://zbw.eu/stw/descriptor/29803-3> ;
  skos:prefLabel "Brand"@en, "Markenartikel"@de .

<http://zbw.eu/stw/descriptor/29803-3>
  rdfs:label "Markenbewertung"@de, "Brand equity"@en, "Brand value"@en, "Markenwert"@de ;
  skos:altLabel "Brand value"@en, "Markenbewertung"@de ;
  skos:narrowMatch wd:Q4956591, wd:Q2400165 ;
  a zbwext:Descriptor, skos:Concept ;
  dc:isPartOf <http://zbw.eu/stw> ;
  skos:related <http://zbw.eu/stw/descriptor/12806-3>, <http://zbw.eu/stw/descriptor/12800-1> ;
  ns0:gvkppn "769768970" ;
  skos:broader <http://zbw.eu/stw/descriptor/12376-2>, <http://zbw.eu/stw/thsys/71043> ;
  skos:exactMatch <http://dbpedia.org/resource/Brand_equity>, gnd:4346474-9, wd:Q513100 ;
  skos:inScheme <http://zbw.eu/stw> ;
  skos:prefLabel "Brand equity"@en, "Markenwert"@de .

wd:Q2400165
  rdfs:label "Social Branding"@de, "social branding"@en ;
  skos:prefLabel "Social Branding"@de, "social branding"@en ;
  skos:broadMatch <http://zbw.eu/stw/descriptor/29803-3> .

skos:related
  rdfs:subPropertyOf skos:semanticRelation ;
  skos:definition "Relates a concept to a concept with which there is an associative semantic relationship."@en ;
  rdfs:comment "skos:related is disjoint with skos:broaderTransitive"@en ;
  rdfs:label "has related"@en .

<http://zbw.eu/stw/descriptor/12806-3>
  skos:prefLabel "Markenimage"@de, "Brand image"@en ;
  rdfs:label "Markenbild"@de, "Markenauthentizität"@de, "Brand image"@en, "Produktimage"@de, "Product image"@en, "Markenidentität"@de, "Brand personality"@en, "Markenimage"@de, "Brand authenticity"@en ;
  a zbwext:Descriptor, skos:Concept ;
  skos:related <http://zbw.eu/stw/descriptor/29803-3> .

skos:inScheme
  skos:definition "Relates a resource (for example a concept) to a concept scheme in which it is included."@en ;
  rdfs:label "is in scheme"@en .

zbwext:Descriptor
  rdfs:label "Descriptor"@en ;
  a owl:Class .

<http://zbw.eu/stw/thsys/71043>
  rdfs:label "B.03.01.01  Balancing accounts"@en, "B.03.01.01  Bilanzierung"@de, "Bilanzierung"@de, "Balancing accounts"@en ;
  skos:narrower <http://zbw.eu/stw/descriptor/29803-3> ;
  a skos:Concept, zbwext:Thsys ;
  skos:prefLabel "B.03.01.01  Bilanzierung"@de, "B.03.01.01  Balancing accounts"@en ;
  skos:notation "B.03.01.01" .

<http://zbw.eu/stw>
  rdfs:label "Standard-Thesaurus Wirtschaft"@de, "STW Thesaurus for Economics"@en ;
  skos:prefLabel "Standard-Thesaurus Wirtschaft"@de, "STW Thesaurus for Economics"@en ;
  a void:Dataset, skos:ConceptScheme .

skos:Concept
  rdfs:label "Concept"@en ;
  a owl:Class .

