@prefix skos: . @prefix rdfs: . @prefix zbwext: . @prefix wd: . @prefix owl: . @prefix gnd: . @prefix void: . @prefix ns0: . @prefix dc: . skos:prefLabel "B.07.06 Marktforschung"@de, "B.07.06 Market research"@en ; skos:narrower ; rdfs:label "Marktforschung"@de, "Market research"@en, "B.07.06 Market research"@en, "B.07.06 Marktforschung"@de ; a skos:Concept, zbwext:Thsys ; skos:notation "B.07.06" . skos:broader rdfs:subPropertyOf skos:broaderTransitive ; skos:definition "Relates a concept to a concept that is more general in meaning."@en ; rdfs:comment "Broader concepts are typically rendered as parents in a concept hierarchy (tree)."@en ; rdfs:label "has broader"@en . rdfs:label "Werbewirkung"@de, "Recognition test"@en, "Werbewirkungsforschung"@de, "Advertising effects"@en, "Advertising response"@en, "Werbeeffizienz"@de, "Werbeerfolgskontrolle"@de, "Impact of advertising"@en, "Werbetest"@de, "Werbekontaktanalyse"@de ; skos:prefLabel "Advertising effects"@en, "Werbewirkung"@de ; a skos:Concept, zbwext:Descriptor ; skos:related . zbwext:altLabelRelated skos:definition """Lexical label for a related term which is not defined as a separate concept. Intended for use with skos:Concept, instead of using skos:altLabel."""@en ; rdfs:label "altLabelRelated"@en . rdfs:label "Motivation"@en, "Motivation"@de ; skos:prefLabel "Motivation"@en, "Motivation"@de ; a zbwext:Descriptor, skos:Concept ; skos:narrower . a zbwext:Thsys, skos:Concept ; rdfs:label "Consumer behaviour"@en, "N.07.02 Consumer behaviour"@en, "N.07.02 Konsumentenpsychologie"@de, "Konsumentenpsychologie"@de ; skos:notation "N.07.02" ; skos:prefLabel "N.07.02 Consumer behaviour"@en, "N.07.02 Konsumentenpsychologie"@de ; skos:narrower . skos:altLabel rdfs:subPropertyOf rdfs:label ; skos:definition "An alternative lexical label for a resource."@en ; rdfs:comment "skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties."@en, "The range of skos:altLabel is the class of RDF plain literals."@en ; rdfs:label "alternative label"@en . rdfs:label "Motivation des Verbrauchers"@de, "consumer motivation"@en ; skos:prefLabel "Motivation des Verbrauchers"@de, "consumer motivation"@en ; skos:exactMatch . skos:prefLabel rdfs:subPropertyOf rdfs:label ; skos:definition "The preferred lexical label for a resource, in a given language."@en ; rdfs:comment """skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties."""@en, "The range of skos:prefLabel is the class of RDF plain literals."@en, "A resource has no more than one value of skos:prefLabel per language tag."@en ; rdfs:label "preferred label"@en . skos:narrower ; rdfs:label "Consumer behavior"@en, "Konsumentenpsychologie"@de, "Verbraucherforschung"@de, "Consumer research"@en, "Konsumentenverhalten"@de, "Verbraucherverhalten"@de, "Konsumentenforschung"@de, "Verbraucherbefragung"@de, "Konsumverhalten"@de, "Consumer behaviour"@en, "Buying behavior"@en, "Kaufverhalten"@de, "Buying behaviour"@en ; skos:prefLabel "Konsumentenverhalten"@de, "Consumer behaviour"@en ; a zbwext:Descriptor, skos:Concept . skos:exactMatch rdfs:subPropertyOf skos:closeMatch ; skos:definition "skos:exactMatch is used to link two concepts, indicating a high degree of confidence that the concepts can be used interchangeably across a wide range of information retrieval applications. skos:exactMatch is a transitive property, and is a sub-property of skos:closeMatch."@en ; rdfs:comment "skos:exactMatch is disjoint with each of the properties skos:broadMatch and skos:relatedMatch."@en ; rdfs:label "has exact match"@en . wd:Q1737055 rdfs:label "consumer motives"@en, "consumer motivation"@en, "Kaufmotiv"@de ; skos:prefLabel "consumer motivation"@en, "Kaufmotiv"@de ; skos:exactMatch . skos:related rdfs:subPropertyOf skos:semanticRelation ; skos:definition "Relates a concept to a concept with which there is an associative semantic relationship."@en ; rdfs:comment "skos:related is disjoint with skos:broaderTransitive"@en ; rdfs:label "has related"@en . skos:inScheme skos:definition "Relates a resource (for example a concept) to a concept scheme in which it is included."@en ; rdfs:label "is in scheme"@en . rdfs:label "Purchase"@en, "Kauf"@de, "Kaufvertrag"@de ; skos:prefLabel "Purchase"@en, "Kauf"@de ; a zbwext:Descriptor, skos:Concept ; skos:related . zbwext:Descriptor rdfs:label "Descriptor"@en ; a owl:Class . gnd:4163506-1 rdfs:label "Kaufmotivation"@de, "Kauf / Motivation"@de, "Kaufabsicht"@de ; skos:prefLabel "Kaufmotivation"@de ; skos:exactMatch . rdfs:label "Standard-Thesaurus Wirtschaft"@de, "STW Thesaurus for Economics"@en ; skos:prefLabel "Standard-Thesaurus Wirtschaft"@de, "STW Thesaurus for Economics"@en ; a void:Dataset, skos:ConceptScheme . skos:Concept rdfs:label "Concept"@en ; a owl:Class . skos:altLabel "Kaufmotive"@de, "Consumer motives"@en, "Konsummotiv"@de ; rdfs:label "Konsummotiv"@de, "Consumer motives"@en, "Consumer motivation"@en, "Kaufmotiv"@de, "Purchase intention"@en, "Kaufmotive"@de, "Kaufmotivforschung"@de, "Kaufabsicht"@de ; skos:broader , , , ; skos:exactMatch , gnd:4163506-1, wd:Q1737055 ; skos:prefLabel "Kaufmotiv"@de, "Consumer motivation"@en ; skos:related , ; ns0:gvkppn "632275057" ; zbwext:altLabelRelated "Kaufabsicht"@de, "Kaufmotivforschung"@de, "Purchase intention"@en ; a zbwext:Descriptor, skos:Concept ; skos:inScheme ; dc:isPartOf .