Experiential marketing
Veranstaltungsmarketing
Erlebnismarketing
Event management
Erlebnisorientierung
Live-Marketing
Event-Marketing
Experience marketing
Erlebniswelten-Inszenierung
Event marketing
Freizeitökonomie
Economics of leisure
Freizeitökonomik
lifestyle (social sciences)
Lebenskultur
lifestyle
Lebensstil
Lifestyle
Relates a concept to a concept that is more general in meaning.
Broader concepts are typically rendered as parents in a concept hierarchy (tree).
has broader
An alternative lexical label for a resource.
skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties.
The range of skos:altLabel is the class of RDF plain literals.
alternative label
The preferred lexical label for a resource, in a given language.
The range of skos:prefLabel is the class of RDF plain literals.
A resource has no more than one value of skos:prefLabel per language tag.
preferred label
skos:exactMatch is used to link two concepts, indicating a high degree of confidence that the concepts can be used interchangeably across a wide range of information retrieval applications. skos:exactMatch is a transitive property, and is a sub-property of skos:closeMatch.
skos:exactMatch is disjoint with each of the properties skos:broadMatch and skos:relatedMatch.
has exact match
Lebensführung
Lebensgestaltung
Lebenstechnik
Standard of living
Lebensstandard
Living standard
Lebensniveau
Life style
Lebensführung / Stil
Marktsegmentierung
Market segmentation
Produktpositionierung
Teilmarkt
Segmented markets
Segmentierung von Märkten
Relates a concept to a concept with which there is an associative semantic relationship.
skos:related is disjoint with skos:broaderTransitive
has related
skos:relatedMatch is used to state an associative mapping link between two conceptual resources in different concept schemes.
has related match
Soziale Schicht
Social stratum
Caste
Kaste
Social class
Schichtzugehörigkeit
Soziale Schichtung
Soziale Klasse
Gesellschaftsklasse
Social stratification
Bevölkerungsschicht
Soziale Herkunft
Social background
N.06.03.02 Soziale Gruppen
N.06.03.02 Social groups
Soziale Gruppen
Social groups
Descriptor
Relates a resource (for example a concept) to a concept scheme in which it is included.
is in scheme
Standard-Thesaurus Wirtschaft
STW Thesaurus for Economics
Lebensweise
Concept
life style
Lebensform
way of life
Lebensart