Kundenbeziehungen
label: customer relationship management @en
label: clients @en
label: customer relations @en
label: customers @en
label: Kundschaft
label: Kundenzufriedenheit
label: Management der Kundenbeziehungen
label: clientele @en
label: customer management @en
label: Kundenmanagement
label: customer satisfaction @en
label: CRM
label: Kundenverwaltung

has narrower match
sub property of: narrower
sub property of: mappingRelation
definition: skos:narrowMatch is used to state a hierarchical mapping link between two conceptual resources in different concept schemes. @en

Großkunde
label: Großabnehmer
broad match: Kundinnen

Kundenverkehrsanalyse
label: Customer analysis @en
label: Kundenanalyse
label: Kundenlaufstudie
label: Customer tracking @en
label: Kundenstrukturanalyse
type: Concept
type: Descriptor
related: Kundinnen

Klient
label: client @en
has related match: Kundinnen

Neukunde
label: Neuer Kunde
broad match: Kundinnen

B.07 Marketing
narrower: Kundinnen
label: Marketing
type: Thsys
type: Concept
notation: B.07

Kunde
label: client of a service @en
label: Endkunde
label: service client @en
label: customer @en
label: Geschäftskunde
label: client @en
label: patron @en
label: Privatkunde
label: service recipient @en

has broader
sub property of: broaderTransitive
definition: Relates a concept to a concept that is more general in meaning. @en
comment: Broader concepts are typically rendered as parents in a concept hierarchy (tree). @en

Käufer
label: buyer @en
broad match: Kundinnen

alternative label
sub property of: label
definition: An alternative lexical label for a resource. @en
comment: skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties. @en
comment: The range of skos:altLabel is the class of RDF plain literals. @en

preferred label
sub property of: label
definition: The preferred lexical label for a resource, in a given language. @en
comment: skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties. @en
comment: The range of skos:prefLabel is the class of RDF plain literals. @en
comment: A resource has no more than one value of skos:prefLabel per language tag. @en

has exact match
sub property of: closeMatch
definition: skos:exactMatch is used to link two concepts, indicating a high degree of confidence that the concepts can be used interchangeably across a wide range of information retrieval applications. skos:exactMatch is a transitive property, and is a sub-property of skos:closeMatch. @en
comment: skos:exactMatch is disjoint with each of the properties skos:broadMatch and skos:relatedMatch. @en

Kunde
label: customer @en
label: Käufer

Käufer
broad match: Kundinnen

Kundendaten
type: Descriptor
type: Concept
preferred label: Customer data @en
label: Kundeninformationssystem
label: Database marketing @en
label: Kunden-Informationssystem
label: Kundendatenbank
related: Kundinnen

has related
sub property of: semanticRelation
definition: Relates a concept to a concept with which there is an associative semantic relationship. @en
comment: skos:related is disjoint with skos:broaderTransitive @en

has related match
sub property of: has related
sub property of: mappingRelation
definition: skos:relatedMatch is used to state an associative mapping link between two conceptual resources in different concept schemes. @en

Kundinnen
label: Käufer
label: Customers @en
label: Kunden
label: Käuferinnen
type: Concept
type: Descriptor
gvkppn: 091373220
related: Kundendaten
related: Kundenverkehrsanalyse
related: Verbraucher
has narrower match: Großkunde
has narrower match: Neukunde
has narrower match: Käufer
has related match: Klient
broader: B.07 Marketing
is part of: Standard-Thesaurus Wirtschaft
is in scheme: Standard-Thesaurus Wirtschaft

Descriptor
type: Class

is in scheme
definition: Relates a resource (for example a concept) to a concept scheme in which it is included. @en

Kundin
label: Privatkundin

Standard-Thesaurus Wirtschaft
label: STW Thesaurus for Economics @en
type: Dataset
type: ConceptScheme

Kunde
label: Customer @en

Concept
type: Class

Verbraucher
preferred label: Consumers @en
label: Konsument
label: Konsumenten
label: Nachfrager
label: Verbraucherinnen
related: Kundinnen
type: Concept
type: Descriptor

Privatkunde
label: Kundschaft
label: Kunde
label: Kunden