@prefix skos: . @prefix rdfs: . @prefix gnd: . @prefix wd: . @prefix zbwext: . @prefix dc: . @prefix ns0: . @prefix owl: . @prefix void: . skos:narrowMatch rdfs:subPropertyOf skos:narrower, skos:mappingRelation ; skos:definition "skos:narrowMatch is used to state a hierarchical mapping link between two conceptual resources in different concept schemes."@en ; rdfs:label "has narrower match"@en . gnd:4158288-3 rdfs:label "Großkunde"@de, "Großabnehmer"@de ; skos:prefLabel "Großkunde"@de ; skos:broadMatch . wd:Q1740309 rdfs:label "key account manager"@en, "Schlüsselkunde"@de, "Key Account Management"@de, "Key Account Manager"@de, "Großkundenbetreuer"@de, "Schlüsselkunden"@de, "Key-Account-Management"@de, "Key-Account-Manager"@de, "Key Account"@de ; skos:exactMatch ; skos:prefLabel "Key-Account-Management"@de, "key account manager"@en . skos:broader rdfs:subPropertyOf skos:broaderTransitive ; skos:definition "Relates a concept to a concept that is more general in meaning."@en ; rdfs:comment "Broader concepts are typically rendered as parents in a concept hierarchy (tree)."@en ; rdfs:label "has broader"@en . rdfs:label "B-to-B-Marketing"@de, "Technischer Vertrieb"@de, "Industriegütermarketing"@de, "Industrial marketing"@en, "B-to-B-Marke"@de, "B2B relationship"@en, "Business marketing"@en, "Investitionsgütermarketing"@de, "B2B-Marketing"@de, "B2B marketing"@en, "Business-to-business marketing"@en, "B-to-B-Markenführung"@de, "B2B-Beziehungen"@de, "Business-to-business relationship"@en ; a skos:Concept, zbwext:Descriptor ; skos:prefLabel "B-to-B-Marketing"@de, "Business-to-business marketing"@en ; skos:narrower . skos:altLabel rdfs:subPropertyOf rdfs:label ; skos:definition "An alternative lexical label for a resource."@en ; rdfs:comment "skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties."@en, "The range of skos:altLabel is the class of RDF plain literals."@en ; rdfs:label "alternative label"@en . skos:prefLabel rdfs:subPropertyOf rdfs:label ; skos:definition "The preferred lexical label for a resource, in a given language."@en ; rdfs:comment """skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties."""@en, "The range of skos:prefLabel is the class of RDF plain literals."@en, "A resource has no more than one value of skos:prefLabel per language tag."@en ; rdfs:label "preferred label"@en . skos:exactMatch rdfs:subPropertyOf skos:closeMatch ; skos:definition "skos:exactMatch is used to link two concepts, indicating a high degree of confidence that the concepts can be used interchangeably across a wide range of information retrieval applications. skos:exactMatch is a transitive property, and is a sub-property of skos:closeMatch."@en ; rdfs:comment "skos:exactMatch is disjoint with each of the properties skos:broadMatch and skos:relatedMatch."@en ; rdfs:label "has exact match"@en . skos:narrowMatch gnd:4158288-3 ; a skos:Concept, zbwext:Descriptor ; rdfs:label "KAM (Key-account management)"@en, "Key-Account-Management"@de, "Key account management"@en, "Großkundenmanagement"@de, "Schlüsselkundenmanagement"@de, "Global account management"@en, "Strategic account management"@en ; skos:altLabel "Strategic account management"@en, "Global account management"@en, "Großkundenmanagement"@de, "Schlüsselkundenmanagement"@de, "KAM (Key-account management)"@en ; skos:prefLabel "Key account management"@en, "Key-Account-Management"@de ; dc:isPartOf ; skos:broadMatch wd:Q339475 ; skos:related ; ns0:gvkppn "091370558" ; skos:exactMatch wd:Q1740309, gnd:4197319-7 ; skos:broader , ; skos:inScheme . rdfs:label "Marketingmanagement"@de, "Marketing management"@en, "B.07.01 Marketing management"@en, "B.07.01 Marketingmanagement"@de ; a zbwext:Thsys, skos:Concept ; skos:prefLabel "B.07.01 Marketing management"@en, "B.07.01 Marketingmanagement"@de ; skos:notation "B.07.01" ; skos:narrower . rdfs:label "Kundenwert"@de, "Customer lifetime value"@en, "Customer equity"@en, "Kundenwertanalyse"@de, "Customer value"@en ; skos:related ; skos:prefLabel "Kundenwert"@de, "Customer value"@en ; a skos:Concept, zbwext:Descriptor . skos:broadMatch rdfs:subPropertyOf skos:mappingRelation, skos:broader ; skos:definition "skos:broadMatch is used to state a hierarchical mapping link between two conceptual resources in different concept schemes."@en ; rdfs:label "has broader match"@en . skos:related rdfs:subPropertyOf skos:semanticRelation ; skos:definition "Relates a concept to a concept with which there is an associative semantic relationship."@en ; rdfs:comment "skos:related is disjoint with skos:broaderTransitive"@en ; rdfs:label "has related"@en . skos:inScheme skos:definition "Relates a resource (for example a concept) to a concept scheme in which it is included."@en ; rdfs:label "is in scheme"@en . zbwext:Descriptor rdfs:label "Descriptor"@en ; a owl:Class . gnd:4197319-7 rdfs:label "Kundengruppenmanagement"@de, "KAM"@de, "Account Management"@de, "Key-account-Marketing"@de, "Key-account-Management"@de ; skos:prefLabel "Kundengruppenmanagement"@de ; skos:exactMatch . rdfs:label "Standard-Thesaurus Wirtschaft"@de, "STW Thesaurus for Economics"@en ; skos:prefLabel "Standard-Thesaurus Wirtschaft"@de, "STW Thesaurus for Economics"@en ; a void:Dataset, skos:ConceptScheme . skos:Concept rdfs:label "Concept"@en ; a owl:Class . wd:Q339475 rdfs:label "Account-Manager"@de, "account manager"@en, "Account-Managerin"@de, "Kundenbetreuer"@de ; skos:prefLabel "Account-Manager"@de, "account manager"@en ; skos:narrowMatch .