Sponsor (commercial)
sponsorship
sponsor
Sponsoring
Concept
Broader concepts are typically rendered as parents in a concept hierarchy (tree).
has broader
Relates a concept to a concept that is more general in meaning.
skos:exactMatch is disjoint with each of the properties skos:broadMatch and skos:relatedMatch.
has exact match
skos:exactMatch is used to link two concepts, indicating a high degree of confidence that the concepts can be used interchangeably across a wide range of information retrieval applications. skos:exactMatch is a transitive property, and is a sub-property of skos:closeMatch.
is in scheme
Relates a resource (for example a concept) to a concept scheme in which it is included.
has narrower match
skos:narrowMatch is used to state a hierarchical mapping link between two conceptual resources in different concept schemes.
Narrower concepts are typically rendered as children in a concept hierarchy (tree).
has narrower
Relates a concept to a concept that is more specific in meaning.
skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties.
The range of skos:prefLabel is the class of RDF plain literals.
A resource has no more than one value of skos:prefLabel per language tag.
preferred label
The preferred lexical label for a resource, in a given language.
skos:related is disjoint with skos:broaderTransitive
has related
Relates a concept to a concept with which there is an associative semantic relationship.
Sponsorin
patron
Sponsor
Descriptor
Standard-Thesaurus Wirtschaft
STW Thesaurus for Economics
Business communication
Imagepflege
PR (Public Relations)
Corporate communications
Betriebliche Informationspolitik
Wirtschaftskommunikation
Corporate communication
Öffentlichkeitsarbeit
Public relations
Fund raising
Fundraising
Fund-raising
Donation
Spenden
Spendensammlung
Schleichwerbung
Brand placement
Product placement
Product Placement
Branded entertainment
Produktplatzierung
Sponsorship
Kulturausgaben
Arts funding
Kunstförderung
Financing culture
Kulturfinanzierung
Cause-related marketing
Cause-Related Marketing
Cause marketing
Sports financing
Sportfinanzierung
Sportförderung
Sport funding
B.07.04 Marketingkommunikation
Marketingkommunikation
Marketing communications
B.07.04 Marketing communications
W.31 Sport
Sport
W.31 Sports
Sports
W.28 Kultursektor
Kultursektor
Cultural sector
W.28 Cultural sector
Sportsponsoring
Sport / Sponsoring
Kultursponsoring
Kunstsponsoring
Unternehmen / Kultursponsoring
Unternehmen / Sponsoring
Soziosponsoring
Sozialsponsoring
Mäzen
Mäzenat
Wohltäter <Mäzenatentum>
Mäzenin
Mäzenatin
Wohltäterin <Mäzenatentum>
Namenssponsoring
Name-Sponsoring
eco-sponsoring
Social Sponsoring
social sponsoring
Ökosponsoring
cultural sponsoring
sponsoring