Werbeplanung (german)
used for: Advertising strategy
Broader Terms
Related Terms
Subject Categories
Links to other Thesauri and Vocabularies
| = | Werbeplanung (from GND) |
| > | Werbebotschaft (from GND) |
| > | Marketingmodell (from GND) |
| > | Mediaplanung (from GND) |
| > | Werbekonzeption (from GND) |
| > | Werbestrategie (from GND) |
| > | Werbekampagne (from GND) |
| < | Kampagne (from GND) |
| ~ | Mediadaten (from GND) |
| ~ | Werbebudget (from GND) |
Persistent Identifier (for bookmarking and linking)
STW Thesaurus for Economics
(v 8.12,
2013-10-30)
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