Browsing "Expert journal of marketing" by Year of Publication

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Year of Publication	Title	Person(s)
2020	Understanding consumers' online shopping behavior during the Covid-19 pandemic : empirical research	Vinerean, Simona
2020	Influence of colors as a key element in consumer marketing	Bytyçi, Shaip
2020	Experiential marketing impact on experiential value and customer satisfaction : case of Winter Wonderland amusement park in Saudi Arabia	Naser Alsaid, Khaloud; Ben Amor, Nour El Houda
2020	Color matters : the impact of logo color on consumer perceived eco-friendliness	Ranaweera, Achini Tharaka; Wasala, Kamal
2020	Relationships between social media promotion, attention, interest, search, action, and share of tourists in Kei Island	Lutur, Nellyn; Santoso, Singgih
2020	Literature review : development of a model to promote and measure inspiration in online shops	Sturm, Hieronymus
2020	Carbonated beverage consumption among UK university students	Qutieshat, Abubaker; Aouididi, Rayhana
2020	The use of artificial intelligence in social media : opportunities and perspectives	Benabdelouahed, Redouane; Dakouan, Chouaib
2020	Online shopping : motivation, loyalty and process	Menoe, Dithebe; Barnard, Brian
2020	Entrepreneurship, innovation, and value creation : customer benefits entrepreneurs and innovators build into new products	Dlamini, Sebenzile; Barnard, Brian
2020	Customer service at independent retail food chains in Kwazulu-Natal	Tlapana, Tshepo
2020	Not reviewing the movie but reviewing other reviews : effective online movie reviews in Japan, a country with high uncertainty-avoidance behavior	Morikawa, Miyuki
2019	Effectiveness of mobile marketing on the customer's experience in Kingdom of Saudi Arabia : a social media perspective	Khalufi, Nasser; Khairul Anuar Mohammad Shah; Qaisar Iqbal
2019	The adoption of residents of the city brand : a case study of Casablanca City	Belkadi, Ezzohra
2019	Analysis of behavioral intention to use a community-based information system in the City of Banda Aceh, Indonesia	Rachmana Putra, Aulia; Musnadi, Said; Chan, Syafruddin
2019	Social media marketing efforts of luxury brands on Instagram	Vinerean, Simona; Opreana, Alin
2019	Airlines customer segmentation in the hyper-competition era	Avram, Bogdan
2019	Microgreens - an alternative of horticultural production and market	Yanes-Molina, Ana Paola; Jaime-Meuly, Rosalina; Andrade-Bustamante, Gabriela; Lucero-Flores, Tania Irasema; Martínez-Ruíz, Francisco Eleazar
2019	The digital sales transformation featured by precise retail marketing strategy	Zhu, Guoan; Gao, Xue
2019	Policies and proposals of primary importance for a sustainable tourism development and a competitive Greek tourist product	Tzioras, Nikolaos

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