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Jahr	Titel	Personen
2017	Importance of strategic social media marketing	Vinerean, Simona
2017	A critical evaluation of the influence of creative thinking on marketing creativity	Rücker, Marius Sebastian
2017	Ancillaries in the aviation industry : importance, trends, going digital	Avram, Bogdan
2017	Customer satisfaction as a mediator variable between service quality and customer loyalty for a bank in Indonesia	Bahri, Syamsul; Dalimunthe, Ritha Fatimah; Ginting, Paham; Rismayani; Sembiring, Beby Karina Fawzeea
2017	The relationship of perceived value, service quality, brand trust, and brand loyalty : a literature review	Ikramuddin; Adam, Muhammad; Sofyan, Hizir; Faisal
2017	Culinary tourism : a new trend on the tourism market	Duralia, Oana
2017	Content marketing strategy : definition, objectives and tactics	Vinerean, Simona
2017	A multi-method approach to understanding behavior change : the case of texting and driving	Hood, Karen M.; Kowalczyk, Christine M.; Hopkins, Christopher D.; Padgett, Daniel
2017	Performance marketing model through acculturation innovation and market orientation in the bakery industry	Sulistiyani, Sutarlan

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