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ZBW - Digitales Archiv
Browsing "Expert journal of marketing" by Title (in alphabetical order)
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Year of Publication
Title
Person(s)
2019
The impact of supermarkets' mobile application on Saudi customer's behavior during the buying decision process
Alhudaithy, Abdullatif I. R.
2017
Importance of strategic social media marketing
Vinerean, Simona
2019
Inbound marketing vs. outbound marketing : independent or complementary strategies
Dakouan, Chouaib
;
Benabdelouahed, Redouane
;
Anabir, Hajar
2019
Indonesian marine tourism : developing a favorable tourism destination to attract international sailing boats
Chan, Syafruddin
;
Aprilia, Cut
;
Zainul, Zaida Rizqi
2020
Influence of colors as a key element in consumer marketing
Bytyçi, Shaip
2018
Influence of motivation and self-efficacy on entrepreneurial intention to run a business
Santoso, Singgih
;
Oetomo, Budi Sutedjo Dharma
2018
The Internet as an important tool in the tourism industry and its use in customer service
Tzioras, Nikolaos
2018
Keep them in : how to drive dental consumers' loyalty in the modern era?
Alhidari, Abdullah Mohammed
;
Alkadhi, Omar H.
2020
Literature review : development of a model to promote and measure inspiration in online shops
Sturm, Hieronymus
2019
Maintaining the quality of Tuna of Aceh for the Japanese export market
Chan, Syafruddin
;
Tabrani, Mirza
;
Fitri, Fauziah Aida
2018
Marketing strategy for rahn products and transactions at an Indonesian Bank
Heryanto
;
Ramadhoni, Evo
2019
Microgreens - an alternative of horticultural production and market
Yanes-Molina, Ana Paola
;
Jaime-Meuly, Rosalina
;
Andrade-Bustamante, Gabriela
;
Lucero-Flores, Tania Irasema
;
Martínez-Ruíz, Francisco Eleazar
2017
A multi-method approach to understanding behavior change : the case of texting and driving
Hood, Karen M.
;
Kowalczyk, Christine M.
;
Hopkins, Christopher D.
;
Padgett, Daniel
2020
Not reviewing the movie but reviewing other reviews : effective online movie reviews in Japan, a country with high uncertainty-avoidance behavior
Morikawa, Miyuki
2020
Online shopping : motivation, loyalty and process
Menoe, Dithebe
;
Barnard, Brian
2017
Ordered probit analysis of consumers' preferences for milk and meat quality attributes in the emerging cities of Southern India
Priyadharsini, S.
;
Kathiravan, G.
;
Thirunavukkarasu, M. A.
;
Ganpat, W.
;
Saravanakumar, D.
2019
Perceptions of entrepreneurs and innovators regarding radical innovation : fundamentals, requirements, and method
Wallace, Dylan
;
Barnard, Brian
2017
Performance marketing model through acculturation innovation and market orientation in the bakery industry
Sulistiyani, Sutarlan
2019
Policies and proposals of primary importance for a sustainable tourism development and a competitive Greek tourist product
Tzioras, Nikolaos
2018
Product quality evaluation in physical stores versus online stores
Știr, Mihaela