Please use this identifier to cite or link to this item: https://hdl.handle.net/11159/1343
Journal: 
Expert journal of business and management
Authors: 
e-ISSN: 
2344-6781
Document Type: 
Article
Year of Publication: 
2017
Language: 
English (eng)
Citation: 
Hendra/Lusiah (2017). Impact of brand image, product quality and self-efficacy on purchase decisions on private label rights products : an empirical study. In: Expert journal of business and management 5 (2), S. 74 - 82.

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